This Module 9 of the Henley Family Office Program (HFOP) looks at the non-financial services that a Family Office may provide. This can include some quite diverse services and we cover three of the more common ones.

The first lecture covers Passion Investments The second lecture discusses Concierge Services whereas the third lecture looks at Educating the Next Gen.

This module is a 3.5-hour (approx. study time) course and is eligible for 2 SFC CPT/PWMA OPT hours.

Check out the other modules in the Program:

• Module 1 - Overview of the Family Offices & Foundations of a Successful Family Office
• Module 2 - Succession & Estate Planning
• Module 3 - Tax Considerations
• Module 4 - Structuring and Set-up - Designing the Family Office
• Module 5 - Governance
• Module 6 - Portfolio Management
• Module 7 - Operations, Technology & Administration
• Module 8 - The Private Bank Relationship
• Module 10 - Human Resources Management
• Module 11 - Philanthropy, Foundations & Impact Investing
• Module 12 - Risk Planning & Crisis Management

By the end of this module, you will be able to:
- Describe various kinds of passion investment
- Explain how to purchase, manage and valuate jewellery, watches, fine arts, wine and classic cars
- Recognise the kind of concierge services that a Family Office may provide
- List and describe the best practices (TAIL Framework) in engaging Next Gen
- Tell the Next Gen programs offered by private banks and family office

Part 1 - Pre-reading materials
(i) Useful Definitions
(ii) Passion Investing: A Beginner’s Guide
(iii) Seeing the bigger picture: Arts, Collectibles & Wealth Management
(iv) Family Offices and Artwork: Mitigating the risks
(v) An insight into lifestyle and concierge care in London
(vi) Podcast on how UHNW families educate their children about money

Part 2 - Presentation Slides of the eCourses

Part 3a - Passion Investments*
(i) Introduction
(ii) Section 1: Jewellery and Watches
(iii) Section 2: Fine Wine
(iv) Section 3: Art
(v) Section 4: Classic Cars

Part 3b - Concierge Services*

Part 3c - Educating the Next Generation*
(i) Section 1: The Urgency of New Gen Education
(ii) Section 2: How Do You Engage the Next Gen?
(iii) Section 3: Case Study: Generation Z Investment Club

Part 4 - Quiz*
The quiz consists of 15 questions where learners have 3 attempts to achieve at least 80% with correct answers as a pass.

Part 5 - Post-reading materials
(i) Knight Frank’s latest Luxury Investment Index
(ii) NFTs and wine: What could they mean for collectors?
(iii) Documentary on Netflix "Made You Look" (for Netflix subscriber only)
(iv) "Why Did Someone Pay $560,000 for a Picture of My Column? - The New York Times
(v) The Role of Freeports in the Global Art Market
(vi) Perform Internet Search for links to Investor Z
(vii) Bank of Singapore Gen Y Bank Program
(viii) Credit Suisse
(ix) Morgan Stanley
(x) Star Magnolia's Z Club blog

* mandatory parts to complete

(1) Professionals who are keen to succeed in the world of family office management
(2) Individuals who want to set up their own family office
(3) Practitioners who wish to take their career to the next level or looking for a role in the industry